Food & Beverage — Route density and freshness decide the margin — not the price list.

Route to marketDrop sizeCrates & emptiesShelf life / FEFOChiller stockTrade discountsCash vans

What's costing you today

Orders arrive faster than they can be captured

Hundreds of small drops a day over calls, WhatsApp and reps — captured by hand, so pricing and stock decisions are made late.

Freshness is managed by memory

Short-dated stock and chiller lines get picked in the wrong order, then come back as claims and write-offs.

Returns, empties and discounts eat the margin quietly

Crates unaccounted for, trade discounts applied inconsistently, and the true margin per route only appears weeks later.

The run, in food & beverage terms

1
Order in
Every channel captured the moment it lands — reps, calls, WhatsApp, chat orders — normalised to your SKUs and pack sizes.
2
Credit check
Outlet exposure and unpaid invoices checked before the truck is loaded, not after the drop.
3
Fulfilment
Picking follows first-expiry-first-out, batch and pack size matched, empties and crates counted against the outlet.
4
Delivery
Drops sequenced by route density and chiller windows; short deliveries and rejections captured at the door.
5
Invoicing
Invoice reflects what was actually delivered, with trade discounts applied consistently every time.
6
Payment & reporting
Cash and mobile-money collections reconciled per route, with margin visible per outlet and per run.

Your people stay in charge of the judgement calls — the pricing exceptions, the customer relationships, the tough credit decisions. Disti iQ carries the rest of the run.

What changes

↗Fewer short-dated write-offs and claims
↗Cleaner empties and crate accountability
↗Margin visible per route, per outlet — same day

Other sectors

Personal & Home Care

Promotion-heavy, SKU-heavy, and judged on shelf availability.

Construction Materials

Heavy loads, project credit, site proof and mixed product lines.

Pharmaceuticals

Regulated, batch-traceable, cold chain where it matters.

See Disti iQ on a food & beverage run

A short working session on your own orders, credit and deliveries — no slideware.

Request a demo